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The Pillars of Our Team’s Success

Our team is composed of individuals from diverse backgrounds and areas of expertise. This diversity enriches our perspectives and enables us to tackle challenges with innovative solutions.

Teamwork

We believe that the foundation of our success lies in the strength and collaboration of our team. We understand that in the fast-paced and dynamic world of trading and e-commerce, effective teamwork is not just an asset but a necessity. Our commitment to fostering a culture of collaboration, innovation, and mutual respect sets us apart and drives us forward.

Office Work

Our office operations are the backbone of our successful trading and e-commerce activities. We pride ourselves on maintaining a dynamic and productive office environment that fosters efficiency, collaboration, and innovation. Our commitment to excellence in office work ensures that our business processes run smoothly, enabling us to deliver top-quality products and services to our clients around the globe.

Team Success

We believe that our success is a reflection of our team’s hard work, dedication, and collaborative spirit. Our team’s achievements are a testament to the power of effective teamwork and a shared commitment to excellence. By fostering a culture that values each member’s contribution and encourages continuous growth, we have built a team that not only meets but exceeds expectations.

Our Digital Vision Team

Our leadership team consists of seasoned industry experts with a deep understanding of global trade dynamics. Their strategic vision and guidance steer the company towards new opportunities and sustained growth.
Syed Saleem Akhtar

Chief Executive Officer

Syed Saleem Akhtar leads Digital Vision with strategic vision and strong leadership, driving company growth, innovation and long-term success across all business operations.

M. Rizwan

Managing Director

M. Rizwan oversees overall business strategy and operations, ensuring excellence in service delivery while expanding Digital Vision’s presence across multiple international markets.

Ali Rafay

Managing Director

Ali Rafay plays a key role in management and decision-making, bringing technical expertise and leadership experience to strengthen Digital Vision’s operational and strategic goals.

Hammad Butt

E-commerce Manager

Hammad Butt manages end-to-end e-commerce operations, optimizing online business performance through data-driven strategies and platform expertise.

M. Abubakar

Web Design & eCommerce Expert

M. Abubakar brings expertise in web development, graphic design and eCommerce, delivering user-focused digital solutions that drive growth and brand impact.

Rehman Riaz

Managing Social Media

Rehman Riaz handles social media strategy and content management, building strong brand presence and audience engagement across digital platforms.

Nouman Nasir

Amazon eCommerce Expert

Nouman Nasir is an Amazon e-commerce specialist focused on product optimization, account management and sales growth in competitive marketplaces.

Abdul Subhan

Admin

Abdul Subhan supports daily administrative tasks and internal coordination, contributing to efficient office operations and team productivity.

Elishba Sarfaraz

Administration Officer

Elishba Sarfaraz manages administrative operations with efficiency and precision, ensuring smooth internal processes and organizational support.

Farah Sabir

Receptionist

Farah Sabir is the first point of contact at Digital Vision, providing professional front-desk support and ensuring a welcoming experience for clients and visitors.

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CEO Digital Vision

Vice Chairman Pakistan Bussiness Council Sharjah.

President and member Board of Directors Pakistan Overseas Community UAE.

Member Pakistan Bussiness Council Dubai
Member Pakistan Bussiness and professional Council AbuDhabi.
C.E.O of Digital Vision , Rizwan Steel and Visionary Ventures Real Estate.

Syed Saleem Akhtar is an accomplished professional with extensive experience in sales, marketing, and business leadership roles.
Syed Saleem Akhtar began his professional journey after completing his MBA in Sales and Marketing .He excelled in the pharmaceutical industry, serving in various multinational and national companies in Pakistan as the Head of Marketing and Sales. His expertise in developing strategic marketing plans, managing sales teams, and driving revenue growth played a pivotal role in the success of these organizations.

After establishing himself as a seasoned professional in the pharmaceutical sector, Syed Saleem Akhtar ventured into the banking industry. He joined a leading bank in the UAE, where he served for a decade. During his tenure, he consistently exceeded sales targets, implemented innovative marketing campaigns, and established strong relationships with clients. His outstanding performance earned him several prestigious awards,included the best Gem award from H.H .Shiekh Ahmed Bin Saeed Al Maktoum (Member of The Ruler family and Chairman of Emirates Airline , Emirates Nbd bank ).
Following his successful stint in banking, Syed Saleem Akhtar took on the role of CEO for the Gulf and MENA region of a multinational company based in Dubai. Under his leadership, the company achieved significant growth and expanded its operations in the region. His strategic vision, strong business acumen, and ability to navigate complex market dynamics were instrumental in driving the company’s success.

Syed Saleem Akhtar is widely recognized for his efforts in attracting foreign investment to Pakistan. His ability to cater international business partnerships and promote investment opportunities led to him being honored with the esteemed “Who’s Who” award Presented by H.E Farogh Naseem Federal Minister of law and justice of Pakistan in 2020.

Syed Saleem Akhtar serves as the Head of HR and Admin for AAA Group, where he leverages his expertise in managing human resources and administrative functions to contribute to the company’s overall success.

Syed Saleem Akhtar’s diverse experience, strong leadership skills, and remarkable achievements make him a highly respected professional in the fields of sales, marketing, and business administration. His track record of success and commitment to driving growth and creating opportunities have earned him a prominent position in the business community.

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Managing Director Digital Vision

M. Rizwan is a seasoned business leader, currently serving as the Managing Director of Digital Vision Company. He is also at the helm of three companies: Rizwan Steel in Korea, Rizwan Steel FZE in the UAE, and Rizwan Steel Private Limited in Pakistan. His extensive experience in managing large-scale operations and his strategic approach to business development make him a pivotal figure in both the digital and steel industries.

Responsibilities at Digital Vision:

  • Strategic Leadership: Provides strategic direction and leadership, guiding the company toward long-term growth and success.
  • Business Development: Identifies and capitalizes on new opportunities to expand the business and enhance market presence.
  • Operational Management: Manages daily operations, ensuring all departments work cohesively to achieve business objectives.
  • Financial Oversight: Oversees financial planning, budgeting, and reporting, ensuring the company’s fiscal health and sustainability.
  • Team Leadership: Leads a talented and diverse team, fostering a culture of innovation, collaboration, and continuous improvement.
  • Market Analysis: Analyzes market trends and competitor activity to inform strategic decisions and maintain a competitive edge.
  • Innovation Initiatives: Drives digital transformation and innovation, positioning the company as a leader in the industry.

Responsibilities at Rizwan Steel:

  • Global Business Management: Oversees operations of Rizwan Steel in Korea, Rizwan Steel FZE in the UAE, and Rizwan Steel Private Limited in Pakistan, ensuring coordinated and efficient management across all locations.
  • Industry Expertise: Applies extensive knowledge of the steel industry to drive business growth, maintain high quality standards, and ensure operational efficiency.
  • Client & Stakeholder Relations: Manages relationships with clients and stakeholders, ensuring high standards of service and satisfaction.
  • Operational Efficiency: Implements effective processes and systems to optimize production and operational effectiveness.
  • Product Development: Leads product development efforts to meet market demands and uphold the company’s reputation for quality and innovation.

M. Rizwan’s leadership and commitment to excellence are evident in his ability to manage and grow multiple businesses successfully. His strategic vision and operational expertise drive the continued success and advancement of Digital Vision and Rizwan Steel, solidifying his role as a key player in both industries.

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Managing Director Digital Vision

Ali Rafay is the esteemed Managing Director of Digital Vision Company, bringing with him a wealth of experience and a robust educational background. He holds a Bachelor’s degree in Electrical Engineering and has gained substantial experience through his tenure with various esteemed companies. Ali’s profound understanding of management and strategic planning is evident in his leadership at Digital Vision, where he spearheads initiatives that drive growth and innovation.

Responsibilities:

  • Strategic Leadership: Provides visionary leadership and strategic direction, guiding Digital Vision towards long-term success and industry leadership.
  • Operational Oversight: Manages daily operations, ensuring that the company’s activities align with its strategic goals and business objectives.
  • Business Development: Identifies and capitalizes on new opportunities for business growth and market expansion, leveraging his extensive industry experience.
  • Team Leadership: Leads a dynamic team of professionals, fostering a culture of excellence, collaboration, and continuous improvement.
  • Financial Management: Oversees financial planning and budgeting, ensuring the company’s fiscal health and sustainability.
  • Client Relations: Builds and maintains strong relationships with clients and stakeholders, ensuring high levels of satisfaction and trust.
  • Market Analysis: Analyzes industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
  • Innovation & Development: Drives innovation initiatives, ensuring Digital Vision remains at the forefront of technological advancements and market demands.

Ali Rafay’s strategic acumen and leadership excellence are instrumental in steering Digital Vision towards its mission of delivering innovative digital solutions. His extensive background in electrical engineering and management equips him with the unique ability to blend technical expertise with business strategy, ensuring the company’s sustained growth and success.

With a strategic vision and a relentless dedication to excellence, Ali leads our team toward new heights, fostering both personal and organizational advancement. His leadership is a testament to his unwavering drive to excel and make a significant impact in the field.
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Senior E-commerce Specialist Digital Vision

Hammad Butt is an accomplished E-commerce Manager at Digital Vision Company, based in the UAE. With a Bachelor’s degree in Electrical Engineering, Hammad combines his technical background with extensive experience in e-commerce management to drive digital success. Before joining Digital Vision, he honed his skills at NetSol Technologies and PEL (Pak Elektron Limited), where he developed a deep understanding of the e-commerce landscape and technological innovation.

Responsibilities:

  • E-commerce Strategy: Develops and implements comprehensive e-commerce strategies to enhance online sales and customer engagement.
  • Platform Management: Oversees the management of e-commerce platforms, ensuring seamless user experiences and optimized performance.
  • Data Analytics: Leverages data analytics to monitor key performance indicators, identify trends, and make data-driven decisions to improve business outcomes.
  • Digital Marketing: Coordinates digital marketing efforts, including SEO, PPC, and email campaigns, to drive traffic and increase conversion rates.
  • Inventory Management: Manages inventory levels and supply chain logistics to ensure product availability and timely delivery.
  • Vendor Relations: Establishes and maintains relationships with vendors and partners, negotiating contracts and ensuring high-quality service.
  • Customer Experience: Enhances customer satisfaction by optimizing the user journey and addressing feedback to continually improve the online shopping experience.
  • Cross-functional Collaboration: Works closely with IT, marketing, and sales teams to align e-commerce initiatives with broader business objectives and ensure cohesive execution.

Hammad’s blend of technical expertise and practical e-commerce experience makes him a valuable asset to Digital Vision. His innovative approach and dedication to excellence drive the company’s e-commerce initiatives forward, ensuring continued growth and success in the digital marketplace.

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Web & Graphics Expert at Digital Vision

M. Abubakar is a multifaceted professional with expertise in web development, graphics design, and e-commerce solutions. With an educational background in MASTER OF COMPUTER SCIENCE (MCS), Abubakar has honed his technical skills and creative abilities to excel in the digital realm. He brings over seven years of experience from The Ultimate Success, where he played a pivotal role in shaping digital strategies and delivering innovative solutions. As the CEO of 4Web Solutions, Abubakar leads a dynamic team in providing cutting-edge web development and e-commerce services.

Skills and Expertise:

  • Web Development: Specializes in designing and developing responsive, user-friendly websites that enhance online presence and user experience.
  • Graphics Design: Creates visually compelling graphics and multimedia content that align with branding strategies and engage audiences effectively.
  • E-commerce Solutions: Implements robust e-commerce platforms and strategies, optimizing sales funnels and maximizing online revenue.
  • Digital Strategy: Develops and executes comprehensive digital strategies to drive traffic, enhance conversion rates, and achieve business goals.
  • Leadership & Entrepreneurship: Leads 4Web Solutions with a focus on innovation, client satisfaction, and business growth, ensuring the company remains competitive and forward-thinking in the digital landscape.
  • Client Relationship Management: Cultivates strong relationships with clients, understanding their unique needs and delivering tailored solutions that exceed expectations.
  • Technical Proficiency: Proficient in a variety of programming languages, tools, and platforms essential for modern web development and digital marketing.

M. Abubakar’s blend of technical expertise, creative flair, and entrepreneurial vision positions him as a leader in the digital industry. His dedication to excellence and innovation drives success for both clients and his own ventures, making him a valuable asset in the digital ecosystem.

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Managing Social Media at Digital Vision

Rehman Riaz is a dynamic Social Media Manager with a background in Architectural Engineering. With a passion for digital communication and brand strategy, Rehman leverages his technical expertise and creative vision to drive engaging social media campaigns. His experience at Blue Connecting Company for four years has equipped him with a deep understanding of digital marketing and content management, making him adept at crafting compelling narratives and fostering meaningful connections with audiences.

Skills and Expertise:

  • Social Media Strategy: Develops and executes strategic social media plans to enhance brand visibility and engagement across platforms.
  • Content Creation: Creates captivating content, including posts, videos, and graphics, tailored to resonate with target audiences and support marketing objectives.
  • Community Management: Manages online communities, responding to inquiries, fostering conversations, and maintaining a positive brand image.
  • Analytics & Insights: Utilizes data analytics tools to track performance metrics, measure campaign effectiveness, and optimize social media strategies.
  • Brand Development: Collaborates with cross-functional teams to align social media efforts with overall brand strategies and business goals.
  • Trend Awareness: Stays abreast of industry trends and social media best practices, implementing innovative approaches to drive engagement and growth.
  • Campaign Optimization: Implements A/B testing and performance analysis to refine content strategies and improve ROI.

Rehman’s blend Master of Computer Science knowledge and digital marketing expertise uniquely positions him to creatively leverage social media platforms for effective brand storytelling and audience engagement. His commitment to delivering impactful social media strategies contributes to the success and growth of every project he undertakes.

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E-Commerce Developer Digital Vision

Noman Nasir is a skilled E-Commerce Amazon Developer with a Master of Computer Science degree in Business Administration. As an Amazon expert at Digital Vision, Noman leverages his extensive knowledge and expertise to optimize online retail experiences and drive e-commerce success. His proficiency in managing Amazon storefronts, coupled with a keen understanding of business operations, makes him an invaluable asset in the digital marketplace.

Responsibilities:

  • Amazon Store Management: Oversees and optimizes Amazon storefronts, ensuring product listings, pricing, and promotions are strategically aligned to maximize sales and visibility.
  • Product Optimization: Implements effective strategies for product listing optimization, including keyword research and content enhancement to boost search rankings and conversions.
  • Data Analysis: Utilizes data-driven insights to monitor and analyze sales performance, inventory levels, and customer behavior, making informed decisions to improve profitability.
  • Marketing & Advertising: Manages Amazon advertising campaigns, leveraging targeted strategies to enhance product discoverability and increase ROI.
  • Customer Relations: Ensures exceptional customer service by managing reviews and feedback, maintaining a high standard of customer satisfaction and brand reputation.
  • Trend Analysis: Keeps abreast of industry trends and Amazon policy changes, adapting strategies to maintain a competitive edge in the e-commerce landscape.
  • Collaboration: Works closely with cross-functional teams to align e-commerce strategies with overall business goals, driving cohesive and effective digital marketing efforts.

Noman’s expertise and innovative approach are instrumental in driving e-commerce growth and success, making him a key player in our team’s digital strategy. His commitment to excellence and continuous improvement ensures that Digital Vision remains at the forefront of the Amazon marketplace.

As an Amazon expert at Digital Vision, Noman plays a pivotal role in managing and expanding the company’s business operations across Dubai, the UK, the USA, and Pakistan. His extensive knowledge and expertise in the digital marketplace, combined with his strategic approach to e-commerce, drive significant growth and success for Digital Vision.

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Administration Officer Digital Vision

Elishba Sarfaraz is a proficient Administration Officer with a Bachelor’s degree in Commerce. With extensive experience in e-commerce companies across the UAE, Elishba brings a wealth of knowledge and expertise in business operations and financial management. Her previous role as an Accounts Manager at AMSON WORLD TECHNOLOGY UAE for five years has honed her skills in financial oversight and administration, making her an invaluable asset to our team.

Responsibilities:

  • Administrative Leadership: Manages the administrative functions of the organization, ensuring smooth and efficient operations across various departments.
  • Financial Management: Utilizes her background in accounting to oversee budgeting, financial reporting, and expense management, ensuring fiscal responsibility and transparency.
  • Operational Coordination: Facilitates the coordination of daily operations, streamlining processes to enhance efficiency and productivity within the company.
  • Compliance & Record Keeping: Ensures compliance with corporate policies and regulatory requirements, maintaining accurate and up-to-date records and documentation.
  • Vendor & Supplier Relations: Manages relationships with vendors and suppliers, negotiating contracts and ensuring timely delivery of goods and services.
  • Staff Support & Development: Provides support to staff members, assisting with administrative tasks, and fostering a positive and productive work environment.
  • Project Management: Oversees various administrative projects, from planning and execution to monitoring and completion, ensuring alignment with organizational goals.
  • Process Improvement: Identifies areas for process improvement and implements changes to enhance operational effectiveness and efficiency.

Elishba’s dedication to excellence and her strong background in both administration and finance make her a crucial component of our team. Her ability to manage complex administrative tasks and support organizational growth is instrumental in ensuring the smooth functioning and success of our company.

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Receptionist at Digital Vision

Farah Sabir is a welcoming and professional Receptionist with a Bachelor of Science (BSc) degree. With three years of experience in retail sales at DU, Farah has developed exceptional customer service skills and a keen eye for detail. Her background in retail has equipped her with the ability to handle various administrative tasks efficiently while providing a friendly and helpful front-line experience for our clients and visitors.

Responsibilities:

  • Front Desk Management: Manages the reception area, greeting and assisting visitors, and ensuring a positive and professional first impression.
  • Customer Service: Provides exceptional customer service, addressing inquiries, resolving issues, and ensuring client satisfaction.
  • Appointment Coordination: Schedules and coordinates appointments, managing calendars, and ensuring timely and organized meetings.
  • Communication Management: Handles incoming and outgoing communications, including phone calls and emails, directing them to the appropriate departments.
  • Administrative Support: Assists with various administrative tasks, such as data entry, filing, and managing office supplies, ensuring smooth office operations.
  • Visitor Assistance: Provides information and assistance to visitors and clients, ensuring they have a pleasant and efficient experience.
  • Retail Sales Skills: Applies her retail sales experience to assist in customer interactions and support sales initiatives within the company.
  • Team Collaboration: Works closely with the administrative team to support day-to-day operations and contribute to a cohesive work environment.

Farah’s dedication to creating a welcoming atmosphere and her strong organizational skills make her an essential part of our team. Her experience in retail sales and her friendly demeanor ensure that all our visitors receive the highest level of service and support.